IntroductionAs the Destination Management Company of Qatar Airways and a proud partner of Qatar Tourism, Discover Qatar is on a mission to create and deliver unique and unforgettable experiences to promote Qatar as a premium tourist destination. With its diverse and extensive portfolio of hotels, tours and experiences, Discover Qatar provides excellent customer service. The Discover Qatar team is a dedicated collective, united by a shared vision: to be the top destination management company in Qatar through constant product innovation, delivering unique and exclusive experiences according to customers’ needs & aspirations.About the roleJoin us in shaping Qatar's tourism landscape and play a pivotal role in crafting extraordinary experiences for visitors from around the world. Imagine turning stopovers into unforgettable vacations and enhancing world-class events like the FIFA World Cup Qatar 2022 and Formula 1 Qatar Airways Qatar Grand Prix with the help of Qatar’s undeniable charm.This is more than a job; it is an opportunity to explore your creativity and contribute to Qatar's global story. We are looking for individuals who are passionate about travel, possess a keen eye for detail and thrive in a dynamic environment.Responsibilities:Develop Marketing Communications strategy for the promotion of DQ products, including Brand strategy, annual media plans, website enhancement and social media application.Review the market trends and oversee the implementation of strategies to attain revenue targets.Develop commercial marketing campaigns ensuring consistency of messaging and imagery on all key communication channels.Propose annual marketing budgets to Executive management to ensure DQ maximizes opportunities and contributes to the success of Qatar Airways Group.Ensure commercial marketing campaigns are launched timely and on budget, employing the full range of marketing mix.Work closely with colleagues in Discover Qatar, Qatar Airways, Qatar Airways Holidays, HIA and Qatar Tourism to amplify all campaigns.Take responsibility for the effectiveness of all promotional collaterals and advertising materials.Grow Discover Qatar database and social media followers, ensuring high level of engagement.Deliver branding of operational and sales support assets including coaches, Land Cruisers, sea planes, Trade events, Tour Guide assets and many other items.Analyze web traffic statistics and ROI of all e-marketing campaigns; compile regular and ad-hoc reports to senior management on site behavior and campaign impact.Devise and propose strategies for the continued growth of DQ website.Responsible for marketing activities, B2C and B2B online proposition including design and functionality.QualificationsAbout youMinimum qualification of bachelor’s degree or equivalent is essential.6+ years of job-related experience (4 in a management position).Prior experience as Marketing Manager leading multifunctional marketing projects.Strong Project Management skills.Intermediate to advanced level of numerical skills to analyze performance.Understanding of broad marketing concepts and techniques.Excellent Brand Management skills.About Qatar Airways GroupOur story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We’ve grown fast, broken records and set trends that others follow. We don’t slow down by the fear of failure. Instead, we dare to achieve what’s never been done before.So, whether you’re creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.#J-18808-Ljbffr